Armadillo Salsa
Armadillo Salsa is a Texas-based brand built on fresh, bold flavors and simple ingredients that feel at home on every table. The armadillo serves as the signature mascot, while hand-drawn vegetables highlight the freshness at the heart of the brand. The geometric patterns inspired by folk art add rhythm and energy. The result is a cohesive visual identity that feels both crafted and modern across merchandise, packaging, and marketing materials.
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Identity Design, Motion Graphics
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Adobe InDesign, Adobe Illustrator, Adobe After Effects, Adobe Photoshop
Animation
Development